The Galapagos Conservancy needed to revamp their dated site, as well as add a content management system (CMS) that would allow them to manage their site updates in-house. The CMS would also help in cataloging their extensive collection of Galapagos Island photography. The new site also included a blog where visitors could keep up with what was happening on the Islands. One of their goals was to drive users to their donation section in order to gain more funding for the conservation of the Galapagos Islands.
In 2014, The Galapagos Conservancy decided to add a Tortoise Cam to the site. The site provides live, streaming video of the large tortoises as well as baby tortoises, and allows visitors to chat with other visitors viewing the videos.
To meet their CMS requirements, we built the site in WordPress using a custom template. We wanted to feature the beautiful photography that they had collected over the years. Throughout the site we have large image backgrounds as well as galleries of these images.
All of the pages feature large “donate” buttons or calls to action. As well as the custom WordPress development, we also needed to customize and integrate a shopping cart (Ecwid) and donation platform (ROI Solutions).